Trade missions are organized trips where government and business representatives travel to foreign markets to promote trade, attract investment, and develop commercial relationships. Federal trade missions led by ministers or the Prime Minister often include business delegates and sometimes municipal representatives. Municipalities participate in trade missions to attract foreign investment, promote local businesses, and develop international partnerships. Sister city relationships may involve trade mission participation. Large cities sometimes organize their own trade missions independent of federal programs. Trade mission effectiveness depends on preparation, follow-up, and alignment between delegation objectives and market opportunities. Global Affairs Canada coordinates federal trade missions and supports Canadian businesses in international markets.